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Branding today presents an environment where simply being a designer is no longer enough to be a good designer; it's necessary to broaden our understanding of design and integrate it with organizations and other disciplines.\u003c\/p\u003e\n\n\u003cp\u003e Combining inputs from the social sciences with elements of pop culture, practical experience, and concrete examples, Brea revisits the notion of identity and explains what a brand is in the twenty-first century, what functions it fulfills, and how its relationship with design, marketing, communication, business, technology, the economy, society, culture, and the future is articulated.\u003cbr\u003e \u003cbr\u003e\u003cstrong\u003eAuthor\u003c\/strong\u003e\u003cbr\u003e Guillermo Brea\u003c\/p\u003e\n\n\u003cp\u003e \u003cstrong\u003eTechnical specifications\u003c\/strong\u003e\u003cbr\u003e Edited by: Wolkowicz\u003cbr\u003e Year: 2020\u003cbr\u003e Type: Book\u003cbr\u003e Binding: Paperback\u003cbr\u003e Dimensions: 27 x 20 cm\u003cbr\u003e Weight: 660 gr\u003cbr\u003e Spanish\u003cbr\u003e Pages: 248\u003cbr\u003e ISBN: 978-987-4117-46-5\u003c\/p\u003e","brand":"Guillermo Brea","offers":[{"title":"Default Title","offer_id":50128455500054,"sku":"9789874117465","price":80000.0,"currency_code":"ARS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0889\/6826\/6006\/files\/BrandbookTapa.png?v=1757434234"},{"product_id":"activismo-grafico","title":"Graphic activism. 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Alongside a significant visual archive, the voices of those who, in a time of extreme hardship, were able to forge new forms of expression resonate with great narrative and social value.\u003c\/p\u003e\n\n\u003cp\u003e \u003cstrong\u003eAuthors\u003c\/strong\u003e\u003cbr\u003e Paula Siganevich \u003cbr\u003eMaría Laura Nieto\u003c\/p\u003e\n\n\u003cp\u003e \u003cstrong\u003eTechnical specifications\u003c\/strong\u003e\u003cbr\u003e Edited by: Wolkowicz\u003cbr\u003e Year: 2017\u003cbr\u003e Type: Book\u003cbr\u003e Binding: Paperback\u003cbr\u003e Dimensions: 21 x 15 cm\u003cbr\u003e Weight: 325 gr\u003cbr\u003e Spanish\u003cbr\u003e Pages: 200\u003cbr\u003e ISBN: 978-987-4117-04-5\u003c\/p\u003e","brand":"Paula Siganevich, María Laura Nieto","offers":[{"title":"Default Title","offer_id":50128455696662,"sku":"9789874117045","price":35000.0,"currency_code":"ARS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0889\/6826\/6006\/files\/ActivismoGrafico-Tapa.png?v=1757436151"},{"product_id":"perfume-del-dise-o-el","title":"The perfume of design","description":"\u003cdiv data-olk-copy-source=\"MessageBody\" dir=\"auto\"\u003e\n\n \u003cp\u003eSome people use the same perfume their entire lives, while others choose the perfect fragrance for every occasion. 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Desde la historia social, la fashion theory, la historia del arte y los estudios visuales, este libro problematiza la vestimenta en un momento de alta codificación y normalización de sus estilos y usos y se propone mapear las culturas del vestir en la ciudad, los sueños vestimentarios de sus habitantes y las representaciones que se hicieron de ellos entre el último cuarto del siglo XIX, hasta la Primera Guerra Mundial.\u003cbr\u003e\u003cbr\u003eCon un meticuloso trabajo de archivo, María Isabel Baldasarre utiliza publicaciones periódicas, avisos publicitarios, viñetas humorísticas, catálogos de tiendas, fotografías, memorias, guías comerciales y documentos oficiales para estudiar en profundidad la moda en la Buenos Aires de la \u003cem\u003eBelle Époque\u003c\/em\u003e.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eAutora\u003cbr\u003e\u003c\/strong\u003eMaría Isabel Baldasarre\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFicha técnica\u003cbr\u003e\u003c\/strong\u003eEdita: Ampersand\u003cbr\u003eAño: 2021\u003cbr\u003eTipo: Libro\u003cbr\u003eEncuadernación: Rústica\u003cbr\u003eDimensiones: 24 x 17 cm\u003cbr\u003ePeso: 710 gr\u003cbr\u003eIdioma: Español\u003cbr\u003ePáginas: 384\u003cbr\u003eISBN: 978-987-4161-64-2\u003c\/p\u003e","brand":"María Isabel Baldasarre","offers":[{"title":"Default Title","offer_id":51314721882390,"sku":"9789874161642","price":45900.0,"currency_code":"ARS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0889\/6826\/6006\/files\/Bienvestidos.png?v=1778793458"},{"product_id":"los-excentricos-vol-5","title":"Los excéntricos | Vol. 3","description":"\u003cp\u003e\u003cem\u003eLos excéntricos | Vol. 3. Mundos con magia y locura\u003c\/em\u003e\u003cspan\u003e es un número especial dedicado a Brasil: 19 espacios que trazan un mapa desde Río de Janeiro hasta San Pablo en busca de los interiores más mágicos y desbordantes.\u003cbr\u003e\u003cbr\u003eEl taller de Humberto Campana, la casa de playa de Oskar Metsavaht, el departamento caleidoscópico de Felipe Morozini y la icónica residencia de Burle Marx son algunas de las paradas de este recorrido donde la exuberancia, la alegría y la libertad brasileña se respiran en cada rincón.\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003e\u003cbr\u003eFotografía\u003cbr\u003e\u003c\/strong\u003e\u003cspan\u003eVictoria Schiopetto\u003cbr\u003e\u003cstrong\u003eTextos\u003cbr\u003e\u003c\/strong\u003eMariana Rapoport\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eFicha técnica\u003cbr\u003e\u003c\/strong\u003eEdita: Edición a cargo del Autor\u003cbr\u003eAño: 2026\u003cbr\u003eTipo: Libro\u003cbr\u003eEncuadernación: Cartoné\u003cbr\u003eDimensiones: 29 x 21 cm\u003cbr\u003ePeso: 1,3 kg\u003cbr\u003eIdioma: Español\u003cbr\u003ePáginas: 320\u003cbr\u003eISBN: 978-631-01-2971-6\u003c\/span\u003e\u003c\/p\u003e","brand":"Mariana Rapaport, Victoria Schiopetto","offers":[{"title":"Default Title","offer_id":51392567476502,"sku":"9786310129716c","price":120000.0,"currency_code":"ARS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0889\/6826\/6006\/files\/Ex3Lomo.png?v=1781040140"}],"url":"https:\/\/tienda.malba.org.ar\/en\/collections\/diseno.oembed?page=2","provider":"Malba Tienda","version":"1.0","type":"link"}